Perfect is the enemy.

Welcome to the Grow Rogue Newsletter by Rogue Pine 
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Perfect is the enemy of good. — Voltaire

When you're building a business, it's tempting to make everything "just right." You want the perfect logo, the perfect website, the perfect product...But here’s the truth:

perfect is the enemy of done.

That’s why we believe so strongly in the idea of the Minimum Viable Product (MVP)—launching with the best possible version you have right now and then improving over time.

Let’s explore how this mindset can be applied across every aspect of your business, from your product to your brand to your marketing strategy.

What Is a Minimum Viable Product (MVP)?

The concept of an MVP is simple: create the most basic version of your product that still solves the core problem, get it out into the world, and iterate as you go.

This doesn’t just apply to your product. It works with your brand, content strategy, and even your business systems.

In other words, don’t let the pursuit of perfection paralyze you into inaction. If you wait until something is perfect, it may never get done.