
Welcome to the Grow Rogue Newsletter.
Here is a peak inside this edition:
Fear of rejection. Sometimes it’s best to learn the hard way.
From the Pod: Learn how to make money with a newsletter.
Project of the Month: small town insurance agency grows to 7 locations
Our favorite stuff from around the internet: The best business model in the world…

How to Become Immune to Rejection
By the time I turned 23, I had earned what I like to call a PhD in rejection. In a single year, I experienced more than most people will in a lifetime.
And this wasn’t the gentle, “It’s not you, it’s me” kind of rejection. It was the harsh, “screw you, leave me alone” type of rejection.
So, what was I doing to face so much pushback?
Two words: cold calling.
In my first agency job, my boss handed me a list of companies. My task was simple—run their site through SEMrush, call the CEO, and pitch them digital marketing.
But this was the early 2010s. Many business owners hadn’t even heard of internet marketing. Those who had often thought it was a scam.
Did it hurt to be rejected over and over again? Absolutely.
Well, at least the first thousand times…
As painful as it was, that experience shaped one of my strongest skills: resilience.
After a while, it became just another day at the office.
I became almost impervious to criticism, name-calling, and getting hung up on.
The Takeaway for Marketers, Entrepreneurs, and Leaders
You will face rejection. It’s inevitable.
Not everyone will be on board. This is true whether you're pitching a new client, launching a product, or trying to get your message out.
But here’s the thing: rejection is not the end—it’s a stepping stone.
Cold calling taught me that every “no” brings you closer to a “yes.”
It also reinforced the importance of persistence and resilience in business.
You must be willing to take risks.
Not everyone will see the value in your work right away.
In marketing, like in entrepreneurship, it's about tough skin. You must learn from every experience.
Each rejection is an opportunity. It is a chance to refine your approach, better understand your audience, and develop a thicker skin.
So, embrace rejection. It’s not a failure—it’s a teacher.
And with each “no” you hear, remember that you’re building the resilience that will ultimately lead you to success.

From the Grow Rogue Podcast
Check out the latest Grow Rogue Podcast episode where we explore how to turn your newsletter into a powerful marketing tool.
Learn about different newsletter types, crafting the perfect content mix, leveraging case studies for social proof, and strategies to grow and monetize your subscriber list.
See the full episode for insights that will help you take your newsletter game up a notch.

Curated Corner
The best business model in the world is to stop doing what your customers hate. (Jesse Cole of the Savannah Bananas on Linkedin)
The Dark Truth Behind Work-Life Balance and Time Management (Richie Norton on YouTube)
And my favorite post of the month goes to…

Project of the Month
Signature Insurance Group came to us with just a name, having recently undergone an ownership change and needing a complete rebrand.
Starting from scratch, we crafted a new logo, website, and social media presence, and developed engaging content to establish their brand.
Our We Build Newsletters service played a crucial role in nurturing their audience, while targeted Facebook Ads drove nearly 5 million impressions and over 3,000 leads.
We also integrated video content and organic social media to enhance their visibility and engagement.
With our data-driven growth marketing approach, Signature Insurance Group saw a 700%+ return on investment. The’ve more than doubled their size and revenue, now at 7 locations.
Want content marketing that works?
Check out We Build Newsletters and see how we can keep your audience engaged (and grow your business on autopilot).




